Mom turns passion for fitness into thriving business [news]
Carlene Steenekamp was being asked questions, by other mothers who saw how quickly she got back into shape after having children.
"I had a lot of women asking me, 'How did you do it?' It became very overwhelming and time-consuming trying to help so many people," Steenekamp recalls. "My husband and I were talking about it one night and he said, 'You could make a living doing this.'"
From that discussion, the idea for Mommy's Body (www.mommysbody.com) was born. Steenekamp started the business in June, 2008, to help women achieve their fitness goals.
"Some clients are training to compete as figure competitors. Others are young women, grandmothers, women who want to get back in shape after a baby, or women still struggling to get back in shape after a baby they had 20 years ago," explains Steenekamp.